Pre-Paid Legal Leads – How Do You Generate Leads For Your Pre-Paid Legal Business?

Most marketers have faced the question the basic question of how and where to find leads, or basically people to introduce you business to. Without this influx of people your business comes to a screeching halt, spending your time on poor, unqualified leads, can result in a slow and painful death of you Pre-Paid Legal business.

As you talk to successful marketers, you will find they have a system in place to generate those leads, and track the cost of those leads. Having a low cost-per-acquisition means a net profit for your business, and let’s face it, the reason we’re in business is to make money, right?

A Little History:

Founded in 1972 by Harland Stonecipher, Pre-Paid Legal (formally the Sports’s Motor Club) has been a pinnacle in the legal services business. This company has been in the public’s eye since entering the network marketing arena in 1983, going public on the NASDAQ in 1984, and then to the American Stock Exchange in 1986.

Basically the company provides access to attorneys and legal services, much the same as a medical insurance plan provides access to doctors and medical procedures. Almost everyone has a need, in their lifetime, for legal services, just like you need the services of a doctor. One might call Pre-Paid Legal a “legal insurance plan”

Knowing the importance of medical insurance, and the high cost or legal services, one can easily conclude this is a good business opportunity, if only you knew how to generate those Pre-Paid Legal leads!

The Agony of Failure:

The average marketer, after 30 days in the business, knows that the methods of the ‘Fuller Brush Man” of standing in a supermarket parking lot, going door to door, or inviting your family and friends to a meeting, do not work. They start looking around for a better way and find someone who is selling those “business opportunity” leads. They think this is better than “sliced bread”, until they realize, after spending $5 – $25 per lead, that these leads are pure JUNK as that have been “sold” to a number of other marketers already. Having spent more time, and more money and see no results, they begin to feel the agony failure.

The Answer to Qualified Pre-Paid Legal Leads Is Right In Front Of Us:

Actually, that “business opportunity” ad is ALMOST the answer you were looking for! What that marketer did was take his product, (those business opportunity leads) and positioned that information on the web so that a person (you) who has a want, need, and desire for that product will see it. You need to do the same to find those Pre-Paid Legal leads!

Just think how many people are searching the internet asking legal question, or wanting information about identity theft protection. As smart marketer you know how to harness that “internet power” and show them where to get this information. You, the expert, because you have this information, are in high demand!

What’s the Learning Curve?

There are many companies that will teach you the principles of network marketing, and will include setting up a world class web page. You need to do your diligence and find one that you can work with, and will give you all the tools you need. Pay special attention to those that offer you one-on-one training with your own personal coach. Your cost may be more, but their specialization and knowledge is worth every cent you pay.

In Conclusion:

Positioning yourself on-line is the most cost effective (and fastest) way start generating Pre-Paid Legal leads. Just be sure you say “no thanks” to the “geek down the street” to order to save a couple of bucks. You are investing in your future, so make sure it’s a good investment

Better Legal Billing: Win Win Client Options

In the old days of legal billing, lawyer’s invoices — usually a single page of elegant letterhead–contained only the phrase, “legal services rendered,” and a hefty dollar amount. No time breakdowns, no list of activities performed or equipment and supplies used–just a final, usually shocking, charge.
But client demands and the evolution of sophisticated billing software have led to more detailed invoices today. Itemized statements have triggered discussion among businesses about whether hourly billing is the best way to be charged for legal services. As the legal profession becomes more competitive and dependent on high quality customer service, lawyers need to embrace alternate billing methods.
Fixed or flat fees, contingency fees, non-refundable retainers with discounted hourly fees, blended hourly fees and variations on those themes are becoming increasingly common. But many law firms have been slow to join this trend — lawyers still perform approximately 95 percent of their corporate legal work on an hourly basis.
What does that mean for your small business? If your company is currently working with a law firm or looking for legal counsel, try requesting alternate billing options. While many law firms rarely initiate different options, they’ll negotiate when brought to the table. If you want something better than the old “bill by the hour” deal, try presenting one of these billing structures:
Project billing for routine issues
If your legal needs include large but repetitive tasks, consider a flat-fee approach, also known as project billing. If you need legal assistance on a large research project involving several repetitive tasks with a fair amount of predictability for cost estimation and time duration, request a dollar cap for predetermined services. Be sure to compare estimated costs at the equivalent hourly rate–a projected cap that far exceeds any likely bill is really no cap at all.
Once you get a project billing estimate, don’t hesitate to shop around. Making an informed decision — shopping around, comparing prices and services with other law firms — is good business sense, especially if you intend to hire a firm for a single project. If you anticipate establishing a long-term relationship, mention this as you’re negotiating a project amount — a firm may provide a better deal if it expects future work from your company.
Results-oriented options
Forget the image of personal injury attorneys taking a third of any verdict or settlement. Consider instead contingency fees — fees based on the outcome of the case and the performance of your counsel. Creative use of contingency fees can create efficiencies in even the most high-level corporate settings. If you retain a lawyer to help your company avoid litigation, couple a reduced hourly rate with a bonus for successfully lowering your litigation outlays.
You also can establish an incentive based on a percentage of money won or saved in trial. If you’re a defendant in a case where the plaintiff has a strong shot at a $1 million settlement, negotiate a flat fee if the case goes to trial, plus a bonus if the plaintiff ends up getting less than $1 million. If you’re a plaintiff and estimate your case is worth between $1 and $2 million, you might negotiate services for a flat fee plus a percentage of any settlement over $1 million.
Contingency fees turn the matter into a shared risk or shared incentive, making the law firm your business partner, not just representation. Contingency fees can work well with both flat fee and reduced hourly fee arrangements. Because a number of variations on the “pay-according-to-success” theme exist, you should ask firms for the options they’re willing to discuss.
Multi-layered tasks
If you’re shopping for a firm for substantial legal work involving a number of legal specialties, consider using blended hourly fees. Rather than each attorney billing at the usual hourly rate, the firm calculates in advance an “average” rate based on the anticipated time each attorney spends on the matter.
The value of this arrangement is twofold–it helps define responsibility in a project and it provides a fair price schedule for the client, who avoids paying a senior partner’s hourly rate for research that should be conducted by a junior associate
Legal “Insurance” Firms without in-house counsel that frequently hire legal services might consider contracting with a firm. In this legal billing option, firms and clients agree to a specific charge per month in exchange for a predetermined set of legal services. The contract fee permits the client to pick up the phone and talk to the attorney without needing to eye the clock. This approach works like a legal insurance policy. It encourages companies to contact their counsel on non-litigation, non-crisis matters, and to save money in the long run by engaging in more preventive legal action.

Just as in business, the impetus for change comes from consumer demand. The sooner businesses take the lead in securing more effectively tailored billing methods from their legal counsel, the sooner they’ll get better, more cost-effective legal assistance.

Bike Insurance – Get What You Need To Be Road Legal

It really does not matter if you ride your bike once a week, once a month or once a year. If you have a motorbike that you ever intend on riding, you must make sure that you are getting a quality insurance policy for it. Riding without the legally required insurance can cause you a lot of financial problems. You could be the best rider in the world, but not everyone around you is and there are road conditions, animals and weather conditions that could cause you to become involved in an accident.

It is important to make sure that you are starting to shop around just as quickly as possible. This way, you will be able to take your time in making sure that you are getting the best possible insurance policy for your motorbike. If you truly are only going to ride during two months out of the entire year, there may be special insurance policies that you can look into. This way, you are not paying for insurance all year when you are only using it during a small portion of the year. However, if you would like to be able to keep the calendar open, you will want to opt for cover for the entire year.

If you have an expensive bike, or simply one that you would not be able to afford to replace all on your own, you are going to want to make sure that you are getting a policy that will help you get a new bike if your bike ever suffered extreme damages. Then again, if you are just learning to ride and you have started out with an older, cheap motorbike, you might be fine with a smaller policy.

The key is to make sure that you are road legal at all times. The last thing you want to do is to start riding without cover. If you get involved in any accident, whether it is minor or major, your fault or not, you could very well find yourself in a lot of trouble. Not only will you be in trouble with the law, you will find that the other person could take you to court and sue you in a civil court. Many people have lost a lot of money and personal belongings because they created damage while not being properly and legally insured.

So even if you do not agree with the fact that you should be insured at all times, it is something you simply have to do. Now, you can make it less expensive and frustrating by making sure that you are getting the best price possible. This is easily done by shopping online. Within a matter of a few minutes, you can find yourself presented with a handful of insurance company price quotes. Of course, the quotes you receive will be a close guess, not the exact and final policy amount. It is not under you contact the individual bike insurance company to discuss your personal needs and information before you will be given a final price. Still though, you will find that the final price of the bike insurance will be very close to what you were quoted online.