Pre-Paid Legal Leads – How Do You Generate Leads For Your Pre-Paid Legal Business?

Most marketers have faced the question the basic question of how and where to find leads, or basically people to introduce you business to. Without this influx of people your business comes to a screeching halt, spending your time on poor, unqualified leads, can result in a slow and painful death of you Pre-Paid Legal business.

As you talk to successful marketers, you will find they have a system in place to generate those leads, and track the cost of those leads. Having a low cost-per-acquisition means a net profit for your business, and let’s face it, the reason we’re in business is to make money, right?

A Little History:

Founded in 1972 by Harland Stonecipher, Pre-Paid Legal (formally the Sports’s Motor Club) has been a pinnacle in the legal services business. This company has been in the public’s eye since entering the network marketing arena in 1983, going public on the NASDAQ in 1984, and then to the American Stock Exchange in 1986.

Basically the company provides access to attorneys and legal services, much the same as a medical insurance plan provides access to doctors and medical procedures. Almost everyone has a need, in their lifetime, for legal services, just like you need the services of a doctor. One might call Pre-Paid Legal a “legal insurance plan”

Knowing the importance of medical insurance, and the high cost or legal services, one can easily conclude this is a good business opportunity, if only you knew how to generate those Pre-Paid Legal leads!

The Agony of Failure:

The average marketer, after 30 days in the business, knows that the methods of the ‘Fuller Brush Man” of standing in a supermarket parking lot, going door to door, or inviting your family and friends to a meeting, do not work. They start looking around for a better way and find someone who is selling those “business opportunity” leads. They think this is better than “sliced bread”, until they realize, after spending $5 – $25 per lead, that these leads are pure JUNK as that have been “sold” to a number of other marketers already. Having spent more time, and more money and see no results, they begin to feel the agony failure.

The Answer to Qualified Pre-Paid Legal Leads Is Right In Front Of Us:

Actually, that “business opportunity” ad is ALMOST the answer you were looking for! What that marketer did was take his product, (those business opportunity leads) and positioned that information on the web so that a person (you) who has a want, need, and desire for that product will see it. You need to do the same to find those Pre-Paid Legal leads!

Just think how many people are searching the internet asking legal question, or wanting information about identity theft protection. As smart marketer you know how to harness that “internet power” and show them where to get this information. You, the expert, because you have this information, are in high demand!

What’s the Learning Curve?

There are many companies that will teach you the principles of network marketing, and will include setting up a world class web page. You need to do your diligence and find one that you can work with, and will give you all the tools you need. Pay special attention to those that offer you one-on-one training with your own personal coach. Your cost may be more, but their specialization and knowledge is worth every cent you pay.

In Conclusion:

Positioning yourself on-line is the most cost effective (and fastest) way start generating Pre-Paid Legal leads. Just be sure you say “no thanks” to the “geek down the street” to order to save a couple of bucks. You are investing in your future, so make sure it’s a good investment